Apple Sales Rise While Iphone Revenues Dip

Apple Sales Rise

Apple posted a small gain in sales for the third quarter of the year.

While iPhone sales dipped, the company made up the difference in higher revenues in services such as its software store and music service.

Sales rose 1% to $53.8bn (£44.3bn), while net profit dropped 13% to $10bn. The company stemmed some of its drop in sales to China.

The results beat Wall Street estimates and shares gained 3.5% to $216.10 in after-hours trading.

For first time since 2012, iPhone sales represent less than half of company’s overall sales. Sales of the device are down by $741m on this period last year.

In China, sales fell 4% to $9.16bn, after a drop of 22% in the second quarter. Exchange rates have made the iPhone expensive for Chinese customers.

Apple forecast sales of between $61bn and $64bn for the final three months of its financial year.

The number of people paying Apple for some kind of subscription has risen by 55% in the past year to 420m. Apple expects that number to go up fairly dramatically over the next year thanks to the launch of its big-budget subscription TV service, Apple TV+.

Even China brought somewhat good news for Apple this quarter. Sales were down 4% in the country, which the company is seeing as being much better as it could have been given the extreme turbulence created by the US-China trade war.

In short, Apple is in good health. The iPhone is a product in decline, and as a result, the company’s profits have taken a hit. Investors understand that this is a firm in a transition, and so far it is going well.